Being a digital media manager oversees a companyâs digital media efforts, including websites and platforms such as Facebook, Instagram, Twitter and Pinterest. Responsibilities include creating and curating shareable content; determining which platform is best suited for each piece of content; building and managing social media profiles and presence; directing paid search and social campaigns and analyzing the performance of those campaigns; maintaining brand consistency across platforms; assessing SEO configurations; monitoring analytics; managing the digital budget; and fostering vendor relationships.
Multiple brand management and brand tracking.
Crafting digital marketing strategies for brand and translating into actionable project plans with timelines, milestones and success criteria.
Managed the organizations Social Media accounts ensuring all copy is relevant for the different platforms.
Managed the content diary including planning, budgetary control, and digital marketing campaigns.
Managing the social media pages and communities.
Developed plan for managing online communities and led their front-line communication effort.
Responded Social Media queries & laid the effective communication plan.
Developed track spending compliance and variances, communicate findings with procurement heads, finance and business units
Prepared the site and liaising with other construction professionals such as architects,
engineers, buyers, estimators and surveyors before construction work start.