خلاصہ

Ability to interface fairly and effectively with relations, professional manners, capable to work under pressure, meet deadlines in a timely manner. Ambitious team player, hard worker, enjoys challenges, learns, goal oriented, driven, and adapts quickly. Strong communication and conceptual skills, very personable excellent organizer, skilled listener with ability to asses, manage and the needs of multiple departments./p/div

پراجیکٹس

Effects of Brand Equity on Consumer Buying Behavior in Tobacco Industry

تجربہ

کمپنی کا لوگو
Sales Capability and GTM Manager
Ismail Industries Limited
نومبر ۲۰۲۱ - موجودہ | Karachi, Pakistan

کمپنی کا لوگو
Assistant Trade Category Manager
Ismail Industries Limited
جنوری ۲۰۱۸ - نومبر ۲۰۲۰ | Karachi, Pakistan


Assist manager in developing product marketing strategy, trade marketing initiatives and work closely with the sales and marketing team to ensure trade marketing strategies are aligned with marketing objectives and sales revenue targets
Serve as liaison to sales teams, helping to define and optimize local marketing, sales and outreach efforts in geographic markets across the country
Develop and advance strong internal and external stakeholders’ partnerships to ensure effective implementation of marketing campaigns that meet or exceed objectives. Examine marketing research to assess campaign performance and provide suggestions for optimization

کمپنی کا لوگو
Assistant Market Strategy and Planning Manager
Procter & Gamble Pakistan Limited
اکتوبر ۲۰۱۳ - جنوری ۲۰۱۸ | Karachi, Pakistan


Responsible of handling core commercial operations for Head & Shoulders, Pantene, Safeguard, Olay and Wella Professional
Manage purchase requisitions and GR for miscellaneous marketing materials using SAP
Optima/Factsheets (trade plans) handling and tracking timely deployment to sales team and distributor
Budget tracking, commitments, claims, actual, Data analysis of sales and active distribution by brand and channels
Monitor and track brands market share & performance quarterly basis to identify risks & opportunities
Facilitating on top random field stock requirements with SNO
Coordinating with vendors for timely POSM development and deployment
Consumer/Market insights on competition pricing and marketing initiatives
Analyze the trends of all the promotional and customer business development activities
To report Brand Manger regarding the brand performance and share, sales, retail audit and distribution across the channels on monthly basis.

کمپنی کا لوگو
Team Leader – Sales & Trade Marketing
British American Tobacco Group
نومبر ۲۰۱۱ - اپریل ۲۰۱۳ | Karachi, Pakistan

• Supervise sales / merchandising team (with leadership skills, motivation, reward management and delegation)
• Make availability of the products via sales man/sales promoters (According to the planogram store wise)
• To proceed retailers customer on Invoice discounts / Off invoice discounts
• Customer monthly / Quarterly / yearly Incentives
• Customer’s business partnership agreements (for new and existing customers according to the company policy)
• Keep tack and execute key business drives like (Sales promotions, Discounts, different trade offers, in store marketing activities, merchandising and consultancy)
• Key accounts management (stock check, trade offers, discounts and different marketing promotions and maintain good 1-2-1 relationship with random visits)
• Claim processing of Retailers/distributors (monthly, quarterly or yearly as per company policy)
• Distributor ROI, and clearly brief about the profits and to seek other business partners for investment which could help more company financials growth
• Distributor stock issuance request, invoice processing and payments
• Distributor on ground inventory record
• Daily sales tracking in term of value and volume
• Distributor coverage (Actual covered vs. stores universe, Numeric and weighted etc)
• Logistics and warehousing
• BTL activities
• Market visits

تعلیم

Preston University
ماسٹرز, , Masters in Business Administration‎
Marketing
CGPA 3.3/4
2013
University of Karachi
بیچلرز, , Bachelor's of Commerce‎
Accounts, Stats, Economics, Business Law, Income Tax Law
2008
Govt. Islamia Science College Karachi
انٹرمیڈیٹ / اے لیول, , Pre-Engineering‎
Chemistry
2004

پیشہ ورانہ مہارتیں

ماہر Accounts / Manager
ماہر Admin Assistantce
ماہر Affiliate Management
ماہر Agile Leadership
ماہر Analytic Reporting
ماہر Area Sales
ماہر Asset Management
ماہر Asset Planning
متوسط Aviation Regulation
ماہر  Adobe Premiere Pro
ماہر Billing
ماہر Boutique Knowledge
ماہر Branch Licensing Policy
ماہر Brand Activation
ماہر Brand Management
ماہر Business Decision Making
ماہر Business Development Strategies
ماہر Client Acquisition
ماہر Client Relationshup
ماہر Compliance Quality Control
ابتدائی Compressed Air
ماہر Content Management
ماہر Cooordination Skills
ماہر Corporate Sales Management
ماہر Create Purchase Orders
ماہر CRM Analysis
ماہر CRM Program Management
ماہر Customer Service Systems
ماہر Data Management
ماہر Data Reconciliation
ماہر Database Management 
ماہر Development Development
ماہر Direct ales
ماہر Distributors
ماہر EHR
ماہر Employee Performance Management
ماہر End to End Sales
ماہر Ensure Collection
ماہر Enthusiastic Self Starter
ماہر Field Operation
ماہر Fincane Reporting
ماہر Formal Quotations Preparation
ماہر Good Presentation Skills
متوسط Government Clients
متوسط Health Safety Management
ماہر HFO Operations Handling
ماہر High Achiever
ماہر Human Resource Planning
ماہر Insurance Knowledge
ماہر Insurance Coordination

زبانیں

متوسط پشتو
ماہر پنجابی
ماہر سندھی
ماہر انگریزی
ماہر اردو

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