KEY JOB RESPONSIBILITIES
•Achieving the Annual Operating Plan (AOP).
•Review the territory targets and discuss them with dealers in the territory.
•Persuade dealers to make more sales and procure more quantities of Refrigrator than
previously.
•Facilitate dealers in carrying out various consumer promotional schemes and trade
offers.
•Responsible to increase the Town wise AOP Numbers by Product and by SKUs.
•Development & Achievement of Journey Cycle (JC).
•Develop the Journey Cycle for the quarter and get it approved by BM.
•Visit towns as per journey plan of the assigned territory and quarterly submit it in head office.
•Immediately report to the BM any changes in visit schedules with justifications.
•Meeting Dealers' Requirements.
•Take orders from dealers and ensure they are fulfilled through the Sales Staff.
•Ensure and supervise timely arrival of stock at dealers' location and forward all
Dealers claims to the
•Sales Coordination Staff.
•Receive and listen to dealers' complaints and feedback and discuss them with the BM for resolution.
•Ensure and supervise proper arrangement and execution of promotions, gift schemes, road
show and display at shops.
•Analysis of Market Trend.
•Keep a vigilant eye on competitors' display and strategies in various locations in the
territory.
•Report strategic moves of competitors to the BM.
•Talk to Dealers and Retail for better display at floor space.
•Maintain sales history of each dealers in the assigned territory.
•Identification of Counterfeit, Infringements & Forgeries.
•Identify and report any counterfeit or infringement activities immediately to BM and
Head Office.
•Dealers Stock Covers Monitoring.
•Give a plan of secondary sales to dealers for maintaining stock covers.
•Daily report Town wise Territory Secondary Sales Reporting to Head Office.
•Ensure Territory updated Dealers agreement with Annexure.
•Responsible for management of territory wholesale Vs. Retail