---GOOGLE ADS AND ANALYTICS CERTIFIED MARKETER.---
A self-driven, self-motivated professional with proven ability to create compelling marketing materials. Plan and implement internet marketing campaigns to help businesses succeed in fast paced internet technology environment.
Over the past 3 years, I have worked with some reputed brands, and lead the campaigns for Online Marketing, SEO, Social Media, Online Reputation Management and Branding. I aspire to work in challenging environment, in organizations with entrepreneurial culture that encourage new ideas and provide opportunities for growth.
I am handling multiple projects of the company. The goal is to help the company establish its online presence as a brand in the U.S, and grow it's leads through organic traffic, SEO, and content marketing. Here is a summary of what I do:1. Leading a Team of SEO's, Writers, Designers and Social Media Marketers2. SEO Strategy/Planning3. Social Media Content Planning4. Blogs Content Planing & Writing5. Regular Website Audits6. Managing and Implementing Linkbuilding Tactics7. Monitor Keyword Ranks and Implementing Changes for Improvisation8. Managing On Page Changes and implementations9. Managing E-commerce Project10. Tracking KPI's11. Creating Presentations12. Attending Company Meetings13. Reporting
Logitrain is a well known Australian IT training company offering IT courses for the past 15 years, When I joined them their main goal was to increase organic traffic and reduce the PPC budget. I took the responsibility and rank the site for 150+ keywords on the first page of Google through white hat SEO techniques and content marketing. I had to made a lot of changes in their website structure, meta tags, landing pages and content. The company's organic traffic has been increased from 200 per month to 10,000 per month.
Job Responsibilities:
• Devising SEO strategy, preparing implementation plan and monitoring results.
• Website optimization to generate more leads (Inbound Marketing)
• Search Engine Optimization (On-Page, Off-Page SEO & local SEO)
• Social Media Strategy (Google+, Facebook, Twitter, LinkedIn, YouTube) • Google Adwords (PPC) and Facebook ad Campaign Management.
• Branding and Online Reputation Management.
• Website Management (Helping Ass. Writer in creating new content & refining the old) • Guest Blogging (I successfully published Guest Posts on some of the world’s top Blogs like: Examiner, Life Hack, inspiration Feed, addicted2success & TinyBuddha.)
• WordPress management
• Managing a team of 5 (Link builders, content writers) to achieve marketing goals.
Achievements:
• 200% increase in business inquiries from the web.
• Ranking on first page of Google for leading keywords.
• Brand recognition and loyalty through Social Media & PPC campaigns for better ORM
• Achieved ROI goals for SEO campaigns. (ManhattanFruitier’s CEO was so happy with the results and gave our team a dinner for a successful holiday season)