• Responsible for primary and secondary sales management for the company
• Prepare annual sales budget for IMTs (Hyper / Metro) & CSD National channel & LMTs, Key Accounts, TERs, & Institutions into assign region.
• Safeguard overall business growth (channel wise)
• Ensure reach, availability, visibility
• Develop , trained and maintain existing team
• Enhance team members as per business requirement
• Make certain improvement of company’s market share in the category
• Taking care of and ensuring implementation of company SOPs and policies
• Set KPIs for team
• Channel wise target achievement in order to meet regional target
• Analyzing competitor activities being done city/region/ national promotion according to the channel
• Plan touring to meet reporting staff and witnessing their working in the market
• Manage and utilize budget effectively
• Synchronizing with all concerned and relevant departments to smoothen business transactions within the organization
• Proposing marketing & promotional activities for the channel wise to enhance sales and visibility at the same time

• Prepare annual sales forecast NWD for LMTs, IMTs, Key Accounts, TERs, and Institutions.
• Prepare budget channel wise
• Develop & maintain virtuous associations with existing customers in the national
• Safeguard overall business growth of the national
• Ensure reach, availability, visibility across the national
• Develop and maintain existing team
• Enhance team members as per business requirement
• Make certain improvement of company’s market share
• Taking care of and ensuring implementation of company SOPs and policies
• Set KPIs for team NWD
• City wise target achievement in order to meet national target
• Make sure the team works on range selling product wise
• Analyzing competitor activities being done city / nation wise
• Plan touring to meet reporting staff and witnessing their working in the market
• Manage and utilize budget effectively
• Proposing marketing & promotional activities channel wise to enhance sales and visibility at the same time
• Addressing, handling and solving customer complaints to ensure customer satisfaction
• Ensure best utilization of company resources

Responsible for primary and secondary sales management for the company in the biggest geographical and most strategic area in the Karachi & Hub. Baluchistan.

Specially Focused on IMT's & Institutional Sales (South Region).

Effective management of Distribution by maximizing ROI, minimizing costs and better utilization of resources

Execution of marketing plans and activation.

Identifying the branding opportunities in the area.

Development New Business channels.

Ensure Regular Service to Customer.

Ensuring proper coverage (Numeric as well as Weighted) in distributor Town.

Relationship Build with Dealers & purchased Managers.

Responsible for primary and secondary sales management for the company in the biggest geographical and most strategic area in Karachi zone.

Maintaining a good product mix of household categories ensuring the highest gross margins nationally


Effective placement of POS in the Relevant Place.


Development New Business.

Ensure Regular Service to Customer.

Ensuring proper coverage (Numeric as well as Weighted) in distributor Town.

Relationship Build with customers, Dealers, purchased Managers.

Responsible for secondary sales target achievement in the assign territory.

To enhance carpet coverage in the territory.

Managing a team of 06, S .P. O’s and 06 D.S.M directly.

Effective placement of POS in the Relevant Place

Development New Business.

Ensure Regular Service to Customer.