This position directly reports to CEO Huawei EBG Pakistan.
Responsible for central region achievement in Public, Education, FSI & Commercial market through building customer relations as a trusted advisor, partner enablement and project operations. 

Managing enterprise portfolio which include network solutions, power DC, connectivity, storage & cloud solutions. 
  
Custodian to central overall performance from revenue and partner ecosystem. 

Leading the overall team of Huawei and dedicated distribution resources. 

This position directly reported to Regional Sales Head & In directly coordinates with Category Managers.
- Responsible for achieving annual business goals through enterprise and commercial account portfolio.
- Coordination with different IT principals (HPi, HPe, Huawei, Veeam, VMware & Microsoft etc.) to achieve individual sales targets and maximize organization bottom line.
- Managing HP Country wide PC & Print Volume Business under the capacity of Acting Category Manager. 
- Handling, country print business portfolio as product specialist.
- Developing customers for life through technical solutions and solution selling approach.
- Maintain and enhance key account relationships through customer engagement activities across the region.
- Focusing on big deals and mushroom growth business opportunities, specifically, targeting decision making management (C-Management).
- Identify, market trends, gaps, and niches to take first mover advantage to enhance through-put performance.
- Business prospecting and bidding on RFP with collaboration of category team (Hardware & Software).
- Interaction with project management and technical team for successful delivery of projects as per schedule and contract terms.
- Accountable and responsible for payment collection for the products and solution sold and services rendered directly.
- Leverage my technical and industry specific relations to develop plans and B2B sales strategies to meet target and objectives keeping a strong knowledge of market competition.
- Conduct client presentations and negotiations at the organization premises.
- Developing your business plan as per the assigned territory.
Achievements: - Handling enterprise accounts which include FSI, educational, MNCs & government accounts. Successfully closed the biggest VMware Workspace One deal in Pakistan approximately USD$ 1 Million which was deployed under ELA.
Received JBS Value Champion Award. VMware digital workspace champion award PK & Afghanistan FY22

This position directly reported to CSO Head & In-directly coordinated with regional & country business stakeholders.
- Responsible for strategic end commercial accounts in the account planning process and sale strategy (USD$5.34 Mil Portfolio quarterly).
- Liaison with end customers to identify needs and recommend adequate solution as per business opportunity.
- Focusing on larger deals/opportunities and value and/or volume portfolio management, and selling a range of HP products and solutions.
- Establishing a professional working relationship (up to the executive/strategic level) with clients, and develops a core understanding of the unique business needs through efficient partner landscape.
- Engaging 3 distributors, 27 MFT partners & 15 NMFT partners (Tier1 & 2) effectively to improve win rates on deals to secure sell-in, sell-through and sell-out objectives & targets.
- Managing a healthy funnel & Pipeline to achieve regional goals and objectives through big & medium size customer base (Private & Govt).
- Responsible for carrying out Annual Region Wide Commercial Quota Loading, Joint Business Planning & RAD Analysis
- Responsible for customer solution selling of Notebooks, Print, Supplies & Services.
Achievements: - Developing commercial centric partners and reactivating partner landscape across Punjab. Improving value business through joint business planning and strategical initiatives. Improving region performance systematically quarter on quarter (FY 18 Q1-103% & FY 18 Q2-108%). Closed strategic & big wins in Financial, Educational, Industrial and engineering sectors.

-Contribute to sales plans for the brand(s), implement activities as per the agreed plan and carry out cost control measures to achieve set targets vs budgets.
-Monitor the sales figures against forecasts, analyze and interpret trends and capitalize on data to maximize sales and profit.
-Oversee the implementation of customer service standards in the stores, ensure customer satisfaction and efficient handling of complaints.
-Conduct regular store visits to review operational standards and monitor quality of customer service. Observe the standards and provide feedback to store managers to take appropriate action at store level for the district.
-Manage and control all aspects of stock management of the brand(s), ensure adherence to procedures and guide the team towards achieving targeted stock levels and minimizing stock loss (soil stock).
-Coordinate with the visual merchandising team to ensure the brand VM standards are developed and maintained across the stores.
-Organize and implement sales promotional and any marketing activities in conjunction with the Operations and ensure that the set up is in line with operational policies and successful
-Action the plans for new shop (NS) openings in line with operational policies and procedures both for company stores and franchise channel.
-Implement and monitor store operations policies and procedures to ensure full compliance.
-Keep up to date with market trends pertaining to industry/trade/product category, customer preferences and competitor activities.
-Prepare sales analyses and reports on operational issues, market trends, competitors and customer to facilitate overall decision-making on brand management strategy – per brand
-Responsible for preparation of stores/review of standards for principal visits in order to build and strengthen the brand.
-Responsibilities include shop audits, optimum staffing levels & staff training.
- Managing 150+ team members & Handling $7(Million) Annual Business.

-Planning, launching and executing wholesale development channel program currently in its expansion phase after being successfully launched in Lahore under the name "TARRAQI".
-Responsible for Wholesale Channel development of Lahore and Kahna Nao which accounts for estimated 30 Million volume monthly & 275 wholesale outlets.
-Responsible for the achievement of monthly & annually targets for share of market.
-Responsible to report Brand Trends, Behaviors, SWOT Analysis along with keen observation of Competition & Market Activities.
-Manage and Enhance Area Distributors with trade relationships.
-Responsible to Develop and Maintain a highly efficient Route Coverage Plans & Segmentation for Distributor Sales Network.
-Manage Warehouse Stacking & Inventory Management System.
-Manage Timely execution of Sales Cycle Plan including all kinds of Consumer & Trade Promotions.
-Responsible for proposal for the innovative promotional plans.
-Responsible for Code of Conduct culture as per the Philip Morris Intl. Standards
-Reporting directly to Business Unit Central Punjab Area Manager and National Wholesale Manager
-Responsible for creating and maintaining personnel relations with new and existing clients through regular telephonic and person meetings.

Early recovery working group (ERWG) related research analysis and data cleaning. Employee database development which is currently being used in Lahore, Pakistan Office and making presentations which was presented by my superiors in the weekly / by-weekly meeting in District Coordination Office.