Experienced professional with a demonstrated history of working in the e-commerce industry. Skilled in Digital Marketing - Search Engine Optimization (SEO), SEM, and SMM, Market Research, and Business Development. Graduated with a Bachelors of Science (Honors) focused on Economics and Marketing from Lahore School of Economics.
RLTSquare was founded in the year 2013 with the goal to be the best e-commerce agency in the world.With the completion of several projects within the last year, I've gained experience and expertise in a wide array of domains, ranging from On- and Off-Page SEO to copywriting, from Email Marketing to Lead Generation, and from Project Management to Team-building.Extensive experience working with the following tools and platforms:➭ Google Analytics | Webmaster Tools | Search Console | Google Adwords➭ AHref | SEMrush | BuzzSomo | Majestic | SEO Quake➭ Lead Generation | Hunter | Snov.io | NinjaOutreach➭ LinkedIn Sales Navigator | Hubspot | ActiveCampaign- Oversee enablement of data-driven decisions through technology and process to ensure the highest marketing impact and return on investment.- Interaction with various stakeholders in marketing and sales.- Ensure digital marketing content alignment with our brand’s identity and assist with marketing campaigns as needed.- Doing SEO audit, Social media audit, analyzing target audience, and providing SMART goals to achieve success.- Preparation and management of CRM using excel and Hubspot.- Generating leads using LinkedIn Sales Navigator.- Delivering lead reporting, dashboards, and analysis of marketing KPI’s.
➭ SEO audit/action plan | Technical Audit➭ Keyword Research | Content Development Strategy | Copywriting➭ On-page SEO | Off-page SEO | Local SEO | Optimization➭ Link Building | Backlinks | Guest posting | Outreach | Anchor Texts➭ Google Analytics | Webmaster Tools | Search Console | Google Adwords➭ AHref | SEMrush | BuzzSomo | Majestic | SEO Quake➭ Lead Generation | Hunter | Snovio➭ LinkedIn Sales Navigator | Hubspot➭ MailChimp | WoodPecker➭ Helium10 | Jungle Scout | ManyChat | AMZ Tools
-Responsible and accountable for the coordinated management of multiple related projects directed toward strategic business and other organizational objectives.-Aim to develop business through bringing in more clients as well as maintaining a relationship with existing clients.-Working and training directly under senior management.
Experience working on various projects.-Content writing-Blog writing-Academic writing-Data mining-Data entry-LinkedIn Data scrapping
Co-founded a small start-up aimed at providing affordable traveling solutions to university students.
Campus ambassador for Beaconhouse National Unversity for their Bestival'17 event. Overlooked all the campus subscriptions.