Creative Media Designer and trainer, extensive experience in Print/Web Design and Social Media Marketing with more than 8 years of diverse, hands-on experience. Currently working as Digital Marketing Executive at Discreretlogix. Had a chance working for different organizations like HEC, NUST University, Air University, herDomain (a woman entrepreneurial program), SPS and Empower Pakistan (Youth Empowerment initiative) and U.S. Department of State, Islamabad.
Throughout my career, I have always tried to ensure that the passion and enthusiasm for my work have shone through. In all my work, I have relished all the challenges and used them to fuel my ambition and maintain my own high standards.
- Plan and execute marketing campaigns
- Finalize strategy for social media and digital marketing
- Designing social media and Marketing colletral
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns. Design, build and maintain social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights.
Build and execute social media campaigns
Managing and organizing SIG events
Design and develop videos, invitations, Flyers, and posters.
Marketing and management of different events such as convocation, job fares, and conferences
Creating design solutions that have a high visual impact, such as websites, advertising, books cover, posters, computer games assets, Banners, flyers and Campaign design, etc.
Managing students societies and Industry Linkages