Key Responsibilities:

Brand Strategy and Planning:

  • Assist in developing and implementing brand strategies and marketing plans to achieve brand and business objectives.
  • Support the creation of brand positioning, messaging, and identity guidelines to ensure consistent brand representation across all channels.
  • Conduct market research and competitive analysis to inform brand strategy and identify growth opportunities.

Campaign Development and Execution:

  • Collaborate with internal teams (e.g., product, sales, digital) and external agencies to develop and execute integrated marketing campaigns, including advertising, promotions, digital marketing, and social media.
  • Manage the production of marketing materials, ensuring they align with brand guidelines and campaign objectives.
  • Coordinate with creative teams to develop compelling content that resonates with target audiences.

Performance Analysis and Reporting:

  • Monitor and analyze the performance of brand campaigns and initiatives using various analytics tools.
  • Provide regular reports on key metrics, campaign effectiveness, and ROI to stakeholders.
  • Use data-driven insights to recommend and implement optimization strategies for future campaigns.

Product Management Support:

  • Assist in the development and launch of new products, including market research, packaging design, and go-to-market strategies.
  • Coordinate with the product development team to ensure alignment between product offerings and brand strategy.
  • Monitor product performance and gather consumer feedback to inform product improvements and innovation.

Budget Management:

  • Support the management of the brand marketing budget, ensuring efficient allocation of resources to maximize ROI.
  • Track and report on budget expenditures, identifying cost-saving opportunities and areas for improvement.

Cross-Functional Collaboration:

  • Work closely with cross-functional teams, including sales, product development, digital marketing, and customer service, to ensure cohesive brand execution.
  • Act as a brand ambassador, fostering a strong brand culture within the organization and ensuring all teams adhere to brand guidelines.

Qualifications:

Education and Experience:

  • Bachelors degree in Marketing, Business, or a related field.
  • 2-4 years of experience in brand management, marketing, or a related role.
  • Experience with market research, consumer insights, and data analysis.
  • Previous experience in managing marketing campaigns and working with creative agencies is a plus.

Skills and Competencies:

  • Strong understanding of brand management principles and best practices.
  • Excellent project management skills with the ability to manage multiple projects simultaneously.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent written and verbal communication skills.
  • Creative thinker with the ability to develop innovative marketing ideas.
  • Ability to work independently and as part of a team in a fast-paced environment.

Additional Requirements:

  • Detail-oriented with strong organizational skills.
  • Proficiency in marketing tools and platforms, including social media, digital marketing, and analytics software.
  • Ability to adapt to changing priorities and manage deadlines effectively.

Job Details:

Experience: 2 - 4 Years

Work Timings: 10 am to 7 pm

Work Days: Monday - Friday

Benefits: PF, Paid leaves, IPD and OPD for employees, spouses, kids, and parents, education and training assistance, leave encashment, and annual bonus. There will also be a commission, but the amount or rate is yet to be confirmed.

نوکری کی تفصیلات

شعبہِ افعال:
کل عہدے:
1 اشاعت
نوکری کی شفٹ:
پہلا پہر
نوکری کی قسم:
نوکری کا مقام:
جنس:
کوئی ترجیح نہیں
کم از کم تعلیم:
بیچلرز
کیریئر کی سطح:
تجربہ کار پیشہ ور
تجربہ:
2 سال - 4 سال
اس سے پہلے درخواست دیجیۓ:
جولائی ۲۹, ۲۰۲۴
تاریخِ اِشاعت:
جون ۲۸, ۲۰۲۴

HR WAYS (PRIVATE) LIMITED

بھرتی / روزگار کے ادارے · 1-10 ملازمین - کراچی

HR WAYS (PRIVATE) LIMITED

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